As artificial intelligence transforms the business landscape, companies are grappling with how to harness its power for its workforce while maintaining security and control. SurePath is tackling this challenge head-on by addressing the governance gaps required to securely adopt GenAI across the enterprise.
SurePath AI makes GenAI work for the enterprise and today announced its $5.2M round. Hear all about why we’re excited about this latest investment in my interview below with CEO & Co-Founder Casey Bleeker.
The Company
Leveraging Generative AI (GenAI) is mandatory to compete today. SurePath is an enterprise AI platform that provides visibility to GenAI use in the workforce and focuses on two critical aspects of AI adoption: 1) securing and enforcing company policy around generative AI and large language models, and 2) enabling company-approved productivity across the organization by encouraging the appropriate use cases of AI. With IT-focused controls and integrations that identify, classify, and control GenAI traffic at a network level, SurePath turns one of the biggest security concerns into a source of innovation.
Why You Should Pay Attention
Shadow AI is the current #1 cybersecurity concern amongst security professionals, and 78% of employees are bringing their own AI tools to work. SurePath is making waves in the AI governance space with its comprehensive approach to enterprise AI adoption. While many solutions focus on a few aspects of AI security, SurePath addresses the full spectrum of needs, from initial visibility to productivity enablement. What sets SurePath apart is its unique method of enforcing policies at the network layer, providing robust security without relying on user opt-in - a crucial factor for enterprise-wide implementation. The platform's flexibility is another key advantage, working seamlessly with various AI models to prevent vendor lock-in and allow companies to leverage the best tools for their specific needs. Perhaps most impressively, SurePath manages to package this powerful functionality in an intuitive user interface that evolves alongside a company's AI maturity, making it accessible and valuable at every stage of adoption.
The Details
SurePath's product journey mirrors the typical enterprise AI maturity path, starting with providing crucial visibility into employee use of public LLMs like ChatGPT. As companies grow more comfortable with AI, SurePath enables nuanced control, allowing organizations to implement sophisticated policies around AI tool usage rather than resorting to blanket bans. The ultimate goal is productivity enablement, where SurePath offers a secure internal portal for AI-assisted tasks, unlocking the power of AI across the organization in a controlled environment.
The platform goes beyond basic permissions, incorporating role-based access controls, comprehensive usage audit trails, and advanced sensitive data detection and removal capabilities. One of SurePath's most innovative features is its intent-awareness - the system understands what users are trying to achieve with AI, allowing it to guide outputs more effectively and ensure AI use aligns with organizational goals. This deep integration of security, control, and productivity makes SurePath a powerful ally for enterprises looking to harness AI's potential while mitigating its risks.
How it Works
At the core of SurePath is its GenAI Access Edge architecture, which operates across network, app, and data layers. This novel security architecture, combined with an intent policy engine and prompt automation capabilities, forms the backbone of SurePath's technology.
The system integrates with existing enterprise security infrastructure, leveraging data loss prevention (DLP) platforms to detect sensitive information and providing enforcement mechanisms that go beyond simple "block or allow" options.
Why We’re Invested
SurePath AI was founded in August 2023 by Casey Bleeker (CEO) and Randy Birdsall (CPO), two seasoned leaders in enterprise software with deep ecosystem understanding. Their complementary skills in GTM strategy and product development, respectively, position them to tackle this complex market efficiently and effectively. The company has a promising pipeline and strong partnership strategy with major players like AWS and Optiv. The founders' experience in building relationships and navigating enterprise sales cycles is evident in their early traction.
While the AI governance market is evolving rapidly, SurePath has a unique approach, strong founding team, and early momentum. As enterprises increasingly seek solutions to safely harness AI's potential, SurePath is well-positioned to become a leader in this crucial space.
Get Involved
Watch my interview with Casey below to learn more about SurePath, and get in touch to learn more or book a demo at surepath.ai.
